Write a One-Page Case Study
Added 2026-11-04
Problem, approach, result — and the result needs a number.
I need a one-page customer case study (material below). Do: 1) first paragraph gives the specific problem — time, cost, loss; 2) middle describes what was done, not a feature list; 3) results with at least two numbers and their definitions; 4) one direct customer quote; 5) flag what needs customer approval; 6) a title that states the result. Do not write vague phrases like "significantly improved".
Site original
Chinese original
How to use
案例的可信度取决于「结果是怎么算出来的」。
Try tweaking it
- Write one selling point for three readers: beginner, expert, decision maker.
- Replace "compelling" with a structure: pain, proof, action.
What you should get
- Several versions by channel or reader
- The claim and proof behind each version
Common mistakes
- Asking for "more compelling copy" and getting adjectives instead of facts.
- Letting it invent user counts or reviews — a risk the moment you publish.
How to check the output
- Claims are specific and checkable, without empty adjectives.
- No invented sales, user counts or reviews.
Where it works
- Good for: writing one selling point in several channel voices, then comparing which is most specific.
- Watch out: never let it fabricate sales, user counts or reviews — leave unknown numbers blank.